Blog

What is online marketing?  It is a promotional activity on the internet through various platforms and strategies such as a business website, directory listings, social media, search engine marketing and mobile marketing.  Read More

I am a great believer in timing. Things happen in their correct timing. And not to get too esoteric but it seems we are never given anything we can’t handle. I have come into contact with a woman who has had quite a bit to handle in her life and has faced many challenges and come through it all and built a very happy and successful life for herself and her son. Read More

Working at home as a sole trader may seem like a dream come true, as you get out of bed, make yourself a coffee and sit at the computer with your pet dog curled up at your feet.  No time or money spent on commuting to work and no one to answer to but yourself and your customers.  However, there are some aspects to working alone that can be challenging. Read More

Is there value to list your business in several online directories?  Yes, there is!  The majority of those who use the Internet utilize the search engines to obtain information regarding their lines of interests.  This also holds true when the internet user is a business-minded person who will definitely browse through online business directories.  Read More

On February 2nd my town, Mission Beach, was hit by one of the largest cyclones in Queensland’s history – Cyclone Yasi. It was one of the most terrifying experiences of my life and one I hope never to repeat in my lifetime. I was lucky as my house held up and my home office fared well. Others were not so lucky. I know at least 10 people personally who have lost their homes. Read More

Google offers fantastic free tools to promote your business. At Google Places  your business can be listed on Google Maps. If you are a business owner or a local business then you need a Google Maps listing in fact you may already have one that is inaccurate and as yet unclaimed.  Read More

Blogging for business; we all know we should be doing it. Web 2.0 has drastically changed the way everyone uses the Web with dynamic shareable content, social networking, video sharing and blogging.  Read More

When I first started my work as an online marketing consultant I would speak to clients about online marketing and they would glaze over within less than a minute. My target market is business owners who know very little about online marketing. My passion is to empower business owners to understand and embrace the power of online marketing for their business. Read More